Our story

Everything worth having grows slowly. This story too.

I do not know if I chose immortelle or if it chose me. But when I first set foot on this land, something inside me calmed. Pag welcomed me with a Mediterranean wind that carried salt over the stones. With cracked soil. With air that held more silence than words.

Among the stones, where there is no room for weakness, immortelle grew. Stubborn. Gentle. Almost unnoticed. And that was enough. On this harsh land, where four elements meet – sun, water, wind, and stone – the first fields of immortelle were planted.

It began on land where more than 70% of the surface was covered with stones. But every stone, every bush, every breeze from Pag became part of a greater story – a story of survival, perseverance, and the healing power of nature.

Drop by drop, the team and I began to create immortelle oil. Without shortcuts. With trust in the natural rhythm.

Thus Plant Immortelle was born.

Because I am a seeker by nature, I never settle for mediocrity. And when I undertake something, I seek perfection.

With some luck, during this exploration we found old notes about the traditional use of Immortelle. They spoke of its beneficial effects – for healing the skin, against wrinkles, for acne, and even for cleansing the body. We decided to try it.

It is a care that does not promise overnight miracles. But it does what matters: soothes, restores, strengthens.

In a world that demands speed, Plant Immortelle is an invitation to slow down. To return to oneself. To trust natural and effective processes.

Welcome to our world.
Aleš, founder of Plant Immortelle

Closeness to the sea

Our estate on the island of Pag lies close to the Adriatic Sea. There, Immortelle thrives in a harsh yet perfect environment – surrounded by stones, salt, and silence. From this exceptional plant, we obtain noble ingredients for our Plant Immortelle products.
280 sunny days a year

The sun on Pag is relentless, yet its constant presence grants immortelle exceptional resilience. It draws its regenerative power from it, which with every drop of our oil is transferred to your skin. This power restores renewal, protection, and balance to the skin.
Wind from Velebit

In winter, the bora wind blows across the island from the Velebit mountains. This strong wind carries sea droplets that give each plant on our estate a unique microclimate. This natural hardening creates Immortelle like no other in the world. From this unique oil, our Plant Immortelle products are made.
Shell of sea minerals

Rocky soil, sea salt, and unpredictable weather create conditions in which immortelle does not grow quickly. But precisely for this reason, it develops exceptional strength. Every drop of oil obtained from this plant carries within it the power of renewal and endurance. This is not just an ingredient – it is the foundation of our approach to skin care.

Closeness to the sea

Our estate on the island of Pag lies close to the Adriatic Sea. There, Immortelle thrives in a harsh yet perfect environment – surrounded by stones, salt, and silence. From this exceptional plant, we obtain noble ingredients for our Plant Immortelle products.

280 sunny days a year

The sun on Pag is relentless, yet its constant presence grants immortelle exceptional resilience. It draws its regenerative power from it, which with every drop of our oil is transferred to your skin. This power restores renewal, protection, and balance to the skin.

Wind from Velebit

In winter, the bora wind blows across the island from the Velebit mountains. This strong wind carries sea droplets that give each plant on our estate a unique microclimate. This natural hardening creates Immortelle like no other in the world. From this unique oil, our Plant Immortelle products are made.

Shell of sea minerals

Rocky soil, sea salt, and unpredictable weather create conditions in which immortelle does not grow quickly. But precisely for this reason, it develops exceptional strength. Every drop of oil obtained from this plant carries within it the power of renewal and endurance. This is not just an ingredient – it is the foundation of our approach to skin care.

Vela Code x Plant Immortelle

For us, sustainability is not just a practice, but a value.

That is why we have partnered with the foundation Vela Code, which is committed to protecting the oceans from plastic.

Their work and vision deeply inspired us. Especially the vision of the founder of the Vela Code foundation – Dana Lenard.

A sailor without compromises, who crosses the world without emissions and without plastic, reminded us of something essential: Sustainability is not a fad, but a choice.

That is why we ourselves have taken a step further.

Ecogea certificate

All Plant Immortelle products carry the Ecogea certificate, which is an international standard for natural and safe cosmetics. This is not just a label, but proof that our products meet strict criteria regarding ingredients, safety, and sustainable orientation.

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