The feeling of luxury that a cream’s pleasant scent creates is often just an illusion.
The word parfum (or “fragrance”) can hide 100+ different chemicals that companies are not obliged to disclose to you …
Why? Because the law allows it: parfum is considered a “trade secret”.
Among them are numerous allergens, irritants and even hormone disruptors, which are anything but in harmony with your skin.
But...
Behind this secret, you will often find:
👉 allergens such as benzyl salicylate, limonene, linalool and cinnamaldehyde
👉 phthalates (DEP, DEHP), which disrupt hormones
👉 synthetic musks, not only hormone disruptors but even potentially carcinogenic
👉 heavy metals (traces in pigments)
👉 solvents that irritate the skin and damage its protective barrier
⚠️ International research estimates that “parfum” typically contains 100–300 different compounds, most of which are never listed on the packaging.
This is why the EU has singled out the 26 most common allergens that manufacturers must label – because they cause reactions in 11–15% of people.
And the worst part …
The effects are not just skin-deep. Once these compounds are absorbed into the body, they can:
👉 trigger headaches and migraines (especially in sensitive people),
👉 worsen skin conditions such as dermatitis, rosacea and psoriasis,
👉 upset hormonal balance (phthalates in particular),
👉 accumulate in the body as so-called “forever chemicals”, as they do not break down,
👉 cause itching and redness after application,
👉 leave skin feeling tight, with dry, flaky patches,
👉 aggravate sensitive or reactive skin,
👉 weaken the skin’s protective barrier over time.
Have you ever switched to a healthier diet to clear your skin from within …
only to use a cream every day that is quietly poisoning it?
These chemicals don’t stay on the surface – they enter the body, circulate in the bloodstream and affect your gut, your hormones and even your mood.
No wonder more and more women today are looking for products whose scent comes not from a lab – but from a natural source, such as immortelle.
🌿 Immortelle: the natural “ELIXIR” of youth
IMMORTELLE (Helichrysum italicum), also known as the “everlasting flower”, is a Mediterranean plant with incredible power. Not only does it smell beautiful, it also soothes and renews the skin.
Immortelle grows all over the Mediterranean, but not equally well everywhere.
The secret lies in the soil, the wind, the sea and the silence in which it ripens. Our immortelle grows on the island of Pag, on an estate right beside the Adriatic Sea, where four key elements meet: sun, water, wind and stone.
Over 280 sunny days a year, the plants are strengthened by sea salt carried from the Velebit mountains by the bora wind. This gives the oil a higher concentration of active molecules. As a result, our immortelle has a higher content of therapeutic compounds and a more intense aroma and efficacy.
We capture this power, concentrated in their flowers, in the golden essence of immortelle oil – the heart of every Plant Immortelle product.
The PROVEN benefits of Plant Immortelle’s IMMORTELLE:
✓ a powerful natural antioxidant,
✓ reduces the appearance of wrinkles and boosts collagen production,
✓ soothes redness and tightness,
✓ restores the skin barrier and brings radiance back to tired skin,
✓ also effective on scars and pigmentation spots.
Clinically proven efficacy: According to a Hamilton Research study, Plant Immortelle products reduce wrinkle depth by an average of 15% and wrinkle width by 4% in 56 days.
And the best part? Immortelle is suitable even for the most sensitive skin!
✨ Plant Immortelle
On the raw land of the island of Pag, where four elements meet – sun, water, wind and stone – the first fields of our immortelle were planted.
With a little luck, we came across old notes on the traditional uses of immortelle during our research. They described its beneficial effects – for healing the skin, against wrinkles and acne, and even for detoxifying the body. We decided to put it to the test …
You won’t find hidden fragrances in our formulations – only the pure power of “miraculous” IMMORTELLE from the island of Pag.
All Plant Immortelle products are FREE FROM parfum, parabens, sulphates, phthalates, mineral oils, silicones, artificial fragrances and other harmful chemicals.
That means less irritation, more care and skin that glows in all its beauty.
👇 Nourish and care for your skin the healthy, natural way.
